Knocks
82
+6 vs last week
field sales kpis
Field sales kpis are the numbers a manager reads after the knock: visits logged, doors contacted, and the week against the turf. Knockdesk is field sales software for those numbers on one desk. This page sits on the field sales guides hub, next to field sales management.
Book a Walkthrough| Metric | Sample week | What it answers |
|---|---|---|
| Knocks | 82 | Did the crew work the turf |
| Appointments | 11 | Did a knock become a sit |
| Recorded talks | 9 | Can a manager coach the door |
| Weekly target of 100, 50 visits | Behind | Pace versus the turf |
1
Field sales guidesThe hub this pillar opens from, with the other practice pages.
2
Field sales managementThe management pillar for the desk that reads these numbers.
The sheet
Field sales metrics only help if they come from the visit on the pin, not from a sheet someone rebuilt after the shift. A tally in a chat cannot tell you which doors were verified, which were Not Home, or which turf the number belongs to. The week has to match the area a person already holds.
A visit logged on the address, including when the phone is offline.
A weekly visit target on the territory or the turf, with a behind, on track, or ahead read.
Recorded talks a manager can open next to the same door.
The list
What are kpis for sales in the field is not a generic dashboard of revenue alone. The first reads are knocks, contact rate, coverage on the turf, pace against the weekly visit target, and whether the visit was verified. Revenue without those still leaves Friday as a story.
| KPI | What you count | What a miss looks like |
|---|---|---|
| Knocks | Visits logged on the pin | A tally in a chat |
| Contact rate | Talks against knocks on that turf | A hunch from the loudest rep |
| Coverage | Doors visited on the assigned area | Not Home skipped so the percent looks high |
| Pace | Visits against the weekly target | 50 of 100 in 7 days still called fine |
| Verified visit | Inside the GPS radius, default 100 meters | A log from the parking lot with no badge |
The door
Door to door sales metrics break when Not Home is treated as a skip. Not Home still saves and still counts as coverage. Do Not Contact and Invalid Address do not. An unverified visit still saves, with a badge, when GPS was outside the radius. If those outcomes live in a group chat, the coverage percent is a guess.
Outside
Sales kpis for outside sales add the sit, the recording, and the clock to the knock. Appointments tell you whether a door became a conversation you can run. Recorded talks tell you whether a manager can coach it. Clocked hours, active hours, break, and idle tell you whether the day was on turf or on the lot. The sample cards on this page, 82 knocks, 11 appointments, and 9 recorded talks, are a fixture week, not a customer result.
This week
Sample
Knocks
82
+6 vs last week
Appointments
11
+2 vs last week
Recorded talks
9
Same week
The stall
You can name every metric on this page and still lose Friday if the knock lives in a notes app and the target lives on a whiteboard. The visit log is the input. The analytics desk is where those starter reports already sit. This page is the practice of which numbers to trust.
The outcome on the pin, verified or unverified, including Not Home.
Knocks, appointments, and recorded talks against the turf the rep holds.
A scheduled PDF, Excel, or CSV after the number already lives on the desk.
Related
The hub that lists this pillar with the other practice pages.
The definition pillar for the visits these numbers come from.
The management pillar for the manager who has to trust Friday.
The territory practice. A KPI without an owner is a whiteboard.
The route practice. Miles that do not match visits will not match these KPIs.
The commission structure that should not invent a rate the metrics never earned.
The product page for starter reports, charts, and a scheduled file.
The product page for the outcome on the pin that feeds these metrics.
One Knockdesk plan: Full desk.
FAQ
Field sales kpis are the numbers a manager reads after the knock: visits logged, contact rate, coverage on the turf, pace against the weekly visit target, and whether the visit was verified. Knockdesk is field sales software for those numbers on one desk.
Field sales metrics are those same reads, taken from the visit on the pin rather than a sheet rebuilt after the shift. A tally in a chat is not a metric you can align to turf.
What are kpis for sales in the field starts with knocks, contact, coverage, pace, and verified visits. Revenue without those still leaves Friday as a story.
Door to door sales metrics should count Not Home as coverage. Do Not Contact and Invalid Address should not. An unverified visit still saves, with a badge, when GPS was outside the radius.
Sales kpis for outside sales add appointments, recorded talks, and the clock: clocked hours, active hours, break, and idle. The 82, 11, and 9 on this page are a sample week, not a customer result.
Full desk is on the pricing page. There is no second Knockdesk tier. A free trial is not open.
The week
We will read knocks against the assigned area on Full desk. A free trial is not open.
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