# Canvassing with a sale as the job

Sales canvassing is walking a territory to start conversations that are supposed to end in a sale. Knockdesk is field sales software, and crews ask what is sales canvassing when the walk is treated like a survey.

## A sale that never hit a pin is not canvassing

You feel it when the crew says they worked the map and Friday cannot name the doors. Sales canvassing is the walk plus the outcome. 48 knocks, 11 contacts, and 3 sits only help if each one sits on a pin. A chat that says we crushed it is not the week.

**The territory.** Someone already drew the area. The walk is inside that boundary, not a random loop.

**The knock.** Each door gets an outcome. Not home, contact, sit, or sold has to land on the pin.

**The sale.** The point of the walk is a deal. A flyer drop with no ask is a different job.

## The walk is not the pack and not the setter seat

Sales canvassing is the motion. Turf is the work cut for that motion. A setter is the person who books the sit when the crew splits the job.

- [Turf](/glossary/turf): Work cut from a territory so the walk has an owner.

- [Setter](/glossary/setter): The person who books the sit from that walk.

## How Knockdesk tracks it

Knockdesk logs the knock on the pin, including offline, then syncs when signal returns. The outcome the rep picks is the canvassing record. Canvass is the desk for that walk. Full desk is on the pricing page.

## Keep going from the walk

- [Field sales glossary](/glossary): The hub this term opens from.

- [Turf](/glossary/turf): The pack the walk is supposed to finish.

- [Canvass](/canvass): The product for the territory and the knock.

## FAQ

### What is sales canvassing?

Sales canvassing is walking a territory to start conversations that are supposed to end in a sale. It is not a survey walk and it is not a flyer drop with no ask.

### How is sales canvassing different from turf?

Turf is the work cut from a territory. Sales canvassing is the walk you do on that turf.

### Does a knock count if it never hits a pin?

Not on this desk. The 48 knocks in the example only count when each one is logged on a pin.

### Can the phone log a knock without signal?

Yes. The canvassing app logs offline, then syncs when signal returns.

### Is sales canvassing only door to door?

The motion is in person. Household doors and business walk-ins both count when the job is a sale.

### How much does Knockdesk cost?

Full desk is on the pricing page. A free trial is not open.